{"id":30576,"date":"2021-10-18T00:01:37","date_gmt":"2021-10-18T03:01:37","guid":{"rendered":"https:\/\/www.cidademarketing.com.br\/marketing\/?p=30576"},"modified":"2021-10-18T00:01:39","modified_gmt":"2021-10-18T03:01:39","slug":"kitkat-lanca-versao-vegano-no-brasil","status":"publish","type":"post","link":"https:\/\/www.cidademarketing.com.br\/marketing\/2021\/10\/18\/kitkat-lanca-versao-vegano-no-brasil\/","title":{"rendered":"KITKAT\u00ae lan\u00e7a vers\u00e3o vegano no Brasil"},"content":{"rendered":"\n<p><\/p><iframe src=\"https:\/\/open.spotify.com\/embed\/show\/4khMKzP3FgFRWVwb73xicc\" width=\"100%\" height=\"232\" frameBorder=\"0\" allowtransparency=\"true\" allow=\"encrypted-media\"><\/iframe>\t\n\n\n\n\n<p><strong>KITKAT<sup>\u00ae<\/sup><\/strong>\u00a0traz mais uma inova\u00e7\u00e3o ao mercado: o primeiro lan\u00e7amento vegano da marca. A nova vers\u00e3o do chocolate traz apenas ingredientes plant-based na composi\u00e7\u00e3o e \u00e9 feito para todo mundo que gosta de experimentar algo novo. O produto foi lan\u00e7ado globalmente e agora chega ao Brasil em edi\u00e7\u00e3o limitada.<\/p>\n\n\n\n<p>O\u00a0<strong>KITKAT<sup>\u00ae<\/sup><\/strong>\u00a0<strong>Vegan\u00a0<\/strong>foi muito pedido pelas redes sociais. Ele foi desenvolvido por especialistas em chocolate no centro de produtos da Nestl\u00e9 em York, Reino Unido, a casa original da marca, buscando atender \u00e0s expectativas dos amantes de KITKAT\u00ae \u00a0em todo o mundo. Essa vers\u00e3o plant-based, onde o \u00a0ingrediente especial \u00e9 o arroz, entrega um produto saboroso que mant\u00e9m a croc\u00e2ncia caracter\u00edstica da marca.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p><blockquote class=\"instagram-media\" data-instgrm-captioned data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CUxZgqjlJcO\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"14\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\"><div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CUxZgqjlJcO\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <div style=\" display: flex; flex-direction: row; align-items: center;\"> <div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\"><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\"><\/div><\/div><\/div><div style=\"padding: 19% 0;\"><\/div> <div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\" xmlns=\"https:\/\/www.w3.org\/2000\/svg\" xmlns:xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\"><\/path><\/g><\/g><\/g><\/svg><\/div><div style=\"padding-top: 8px;\"> <div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\">View this post on Instagram<\/div><\/div><div style=\"padding: 12.5% 0;\"><\/div> <div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\"><div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\"><\/div> <div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\"><\/div> <div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\"><\/div><\/div><div style=\"margin-left: 8px;\"> <div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\"><\/div> <div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\"><\/div><\/div><div style=\"margin-left: auto;\"> <div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\"><\/div> <div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\"><\/div> <div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\"><\/div><\/div><\/div> <div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\"> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\"><\/div> <div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\"><\/div><\/div><\/a><p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CUxZgqjlJcO\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Uma publica\u00e7\u00e3o compartilhada por KITKAT (@kitkatbrasil)<\/a><\/p><\/div><\/blockquote> <script async src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n\n\n\n<p><\/p>\n\n\n\n<p>Em linha com as premissas da Nestl\u00e9, este lan\u00e7amento faz parte do plano da Companhia para atender \u00e0s crescentes demandas de consumidores que gostam de experimentar novas tend\u00eancias e sabores.&nbsp;<\/p>\n\n\n\n<p><strong>KITKAT<sup>\u00ae&nbsp;<\/sup>Vegan<\/strong>&nbsp;tem certificado vegano e \u00e9 feito de cacau 100% sustent\u00e1vel origin\u00e1rio do Nestl\u00e9 Cocoa Plan. O produto est\u00e1 \u00e0 venda em varejistas selecionados e nas lojas e e-commerce de&nbsp;<strong>KITKAT<sup>\u00ae<\/sup><\/strong>&nbsp;Chocolatory.<br><br><strong>1.&nbsp;&nbsp; &nbsp;O que faz com que esse KITKAT\u00ae seja vegano? Qual a composi\u00e7\u00e3o?<\/strong><br>O ingrediente especial \u00e9 o arroz permitindo manter aquela textura macia e o sabor esperado de um chocolate de leite.<\/p>\n\n\n\n<p><strong>2.&nbsp;&nbsp; &nbsp;Onde comprar?<\/strong><br>O produto estar\u00e1 dispon\u00edvel apenas em alguns varejistas selecionados e nas lojas e e-commerce de&nbsp;<strong>KITKAT<\/strong><sup><strong>\u00ae<\/strong>&nbsp;<\/sup>Chocolatory.&nbsp;<\/p>\n\n\n\n<p><strong>3.&nbsp;&nbsp; &nbsp;Onde \u00e9 produzido? O que foi necess\u00e1rio mudar na linha de produ\u00e7\u00e3o para atender \u00e0s exig\u00eancias de um produto vegano?<br>KITKAT<sup>\u00ae<\/sup><\/strong>&nbsp;V foi desenvolvido por experts em chocolates do Centro de Produtos da Nestl\u00e9 em York, no Reino Unido, a casa original de&nbsp;<strong>KITKAT<sup>\u00ae<\/sup><\/strong>, e \u00e9 de l\u00e1 que eles v\u00eam direto para vendas do Brasil. &nbsp;<\/p>\n\n\n\n<p>Nossos experts trabalharam duro para fazer uma vers\u00e3o com ingredientes de origem vegetal que atenderia as mais altas expectativas dos&nbsp;<strong>KITKAT<sup>\u00ae<\/sup><\/strong>&nbsp;lovers em todos os lugares do mundo.<\/p>\n\n\n\n<p><strong>4.\u00a0\u00a0 \u00a0O produto \u00e9 adequado para dietas sem latic\u00ednios?<\/strong><br>\u201cTodos os ingredientes utilizados no\u00a0<strong>KITKAT Vegan<\/strong>\u00a0s\u00e3o certificados pela Vegan Society. Esse produto \u00e9 feito em uma f\u00e1brica que faz outros produtos n\u00e3o-veganos e, por isso, existe a possibilidade de compartilhamento de linhas com outros ingredientes. Por esse motivo a embalagem do produto conta com a frase \u201cpode conter leite.&#8221;<br><br>No caso de intoler\u00e2ncia ou alergia, procure um m\u00e9dico ou nutricionista.<\/p>\n\n\n\n<p><\/p><iframe allow=\"autoplay *; encrypted-media *; fullscreen *\" frameborder=\"0\" height=\"450\" style=\"width:100%;max-width:660px;overflow:hidden;background:transparent;\" sandbox=\"allow-forms allow-popups allow-same-origin allow-scripts allow-storage-access-by-user-activation allow-top-navigation-by-user-activation\" src=\"https:\/\/embed.podcasts.apple.com\/br\/podcast\/podcast-cidademarketing\/id1371923283\"><\/iframe>\n\n","protected":false},"excerpt":{"rendered":"<p>KITKAT\u00ae\u00a0traz mais uma inova\u00e7\u00e3o ao mercado: o primeiro lan\u00e7amento vegano da marca. A nova vers\u00e3o do chocolate traz apenas ingredientes plant-based na composi\u00e7\u00e3o e \u00e9 feito para todo mundo que gosta de experimentar algo novo. O produto foi lan\u00e7ado globalmente e agora chega ao Brasil em edi\u00e7\u00e3o limitada. O\u00a0KITKAT\u00ae\u00a0Vegan\u00a0foi muito pedido pelas redes sociais. Ele [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":30577,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","footnotes":""},"categories":[6],"tags":[33,28,131,228,4732],"class_list":["post-30576","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-estrategia","tag-marketing","tag-nestle","tag-segmentacao-de-mercado","tag-vegano"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>KITKAT\u00ae lan\u00e7a vers\u00e3o vegano no Brasil - CidadeMarketing<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cidademarketing.com.br\/marketing\/2021\/10\/18\/kitkat-lanca-versao-vegano-no-brasil\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"KITKAT\u00ae lan\u00e7a vers\u00e3o vegano no Brasil - CidadeMarketing\" \/>\n<meta property=\"og:description\" content=\"KITKAT\u00ae\u00a0traz mais uma inova\u00e7\u00e3o ao mercado: o primeiro lan\u00e7amento vegano da marca. 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